Br Pardosi, S.R.U. and Ginting, S. 2025. SWOT ANALYSIS OF PROMOTIONAL STRATEGIES IN THE DEVELOPMENT OF RAHMAT ZOO & PARK TOURIST ATTRACTION IN SERDANG BEDAGAI REGENCY SERDANG BEDAGAI. Indonesian Journal of Social Sciences, Policy and Politics. 3, 2 (Jun. 2025), 179–184. DOI:https://doi.org/10.69745/ijsspp.v3i2.151.